Thomas Fabritius Eskebæk

An academic review combining the “customer’s job to be done (JTBD)” (also described in “The Customer- Centered Innovation Map” by Lance A. Bettencourt and Anthony W. Ulwick published in Harvard Business Review”) with “customer value proposition (CPV)” to propose a framework for how organizations can create innovative products or business models outside the core of [...]

The visual problem solving framework proposed by Dan Roam in his books The Back of the Napkin: Solving Problems and Selling Ideas with Pictures and Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures is incredibly useful and inspiring.
The Back of the Napkin introduces the visual problem solving framework and its [...]

One of my main focuses these days is advising startups. It’s an activity I’m hugely passionate about and thoroughly enjoy. I’m fortunate enough to work with a group of companies spread across the world, who are all doing amazing things in their r…

I am very fascinated with LEGO Factory, a website enabling users to download a program with which you can build virtual 3D LEGO models and upload them to ‘LEGO Gallery’ and display them for the online LEGO community. The user and other users can purchase the ‘kit’ (i.e. the LEGO pieces necessary to build the [...]

A friend of mine, David, is starting company (with a little help from the Danish government), and one of the initial steps is to figure out a name for that company. I thought this might appeal to the crowd (i.e. you, dear reader), and at the same time could give you some refreshing insight into [...]

Lots of companies are downsizing and laying off substantial parts of their work forces - even among the most “secure” and “respected” companies, things are changing very rapidly.
Recently I learned about a 2.500 people company having to cut 10%. This was achieved by going through each division, department, section, and team and picking out 10% [...]

This weekend, I experienced an epiphany. It came while discussing the exciting new micro payments concept I was recently introduced to with my wife. It may sounds ridiculous, but it was an earth shattering experience - especially, as the more I think about it, the more obvious and crucial it becomes.
“What was this epiphany then?” [...]